September 18, 2013Comments are off for this post.

ON TRAC

ON TRAC is a healthcare initiative at BC Children’s Hospital. The program goal is to build awareness and develop tools to help youth Transition Responsibly To Adult Care. The initiative was in need of a visual identity to unite a wide variety of program aspects. This Vancouver healthcare branding project also directs ownership and recognition to ON TRAC.

Vancouver healthcare branding and website design services from Paone Creative. We build brands that inspire!

Vancouver healthcare branding and website design services from Paone Creative. We build brands that inspire!

Vancouver healthcare branding and website design services from Paone Creative. We build brands that inspire!

Vancouver healthcare branding and website design services from Paone Creative. We build brands that inspire!

Vancouver healthcare branding and website design services from Paone Creative. We build brands that inspire!

Vancouver healthcare branding and website design services from Paone Creative. We build brands that inspire!

Logo Design & Identity Package

The logo was designed to represent two coexistent stories. A story of prescribed health and a story of its motivating network. A wordmark was chosen to build name recognition for this Vancouver healthcare branding project. Team sports inspired the logo’s typeface to connect with the primary youth audience.

The letter ‘R’ became a focal point within the wordmark. It symbolizes the abbreviation (Rx) for Prescription: a program for health-care. It also represents the interchangeable key ‘R’ words that define the characteristics & goals of the program.

Included in this Vancouver healthcare branding package:
Logo & Icons
Stationery Set: Business Card, Letterhead, Power Point Template
Rack Card Brochures & Trade Show Banners
E-mail Newsletter Marketing

Email Newsletter Template & Delivery Management

ON TRAC also asked us to help with their bi-annual email newsletter. Paone Creative built a custom template to fit large volumes of content. The design also incorporated strategically placed buttons to increase ‘click’ rates. Each newsletter is built in HTML to ensure direct inbox delivery and also allows subscribers to open emails on their iPhone.

Paone Creative manages the design and delivery of every issue for this Vancouver healthcare branding project. We collect the content from the ON TRAC team, design, program and manage delivery through MailChimp.

*Disclaimer: This logo design is not currently in use by the ON TRAC division as projects at BC Children's Hospital do not use a unique logo for communication.

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September 18, 2013Comments are off for this post.

Fiitfu CRM Solutions

Fiitfu CRM Solutions is a start-up company that came to Paone Creative looking for a CRM branding and product design package. Fiitfu is a web based CRM program built specifically for network marketers. The software is built to help manage clients and products but more importantly aid in follow-up.

CRM User Interface design by Paone Creative

Branding elements & logo sketch | CRM branding by Paone Creative .com; a Vancouver design studio offering branding, website and App UI design.

CRM User Interface | CRM branding by Paone Creative .com; a Vancouver design studio offering branding, website and App UI design.

website design | CRM branding by Paone Creative .com; a Vancouver design studio offering branding, website and App UI design.

Identity & Logo Design

Paone Creative provided Fiitfu with a complete CRM branding package. We developed the logo, stationery and brand aesthetics. The name Fiitfu was conceived as an acronym ‘Fortune Is In The Follow-up” but it has now evolved to represent much more. A wordmark was chosen to build name recognition online. Custom lettering was drawn to resonate with an energetic and motivated individual. The top of the letter ‘F’ was shaped into an arrow to represent the motion of ‘Follow-up’. A secondary element was created for the CRM branding to incorporate colour and energy. The spiral like shapes are inspired by a slinky toy, notorious for its continuous crawling forward motion.

Software UI Design

After establishing the new brand Paone Creative began work on the software user interface design. Our goal was to inject the lively & forward thinking personality of the CRM branding into the user interface design. We did this through the use of colour and engaging design elements.

Email Newsletter Marketing

Paone Creative designed, developed and managed a series of email newsletter campaigns for Fittfu. The email newsletter template was designed with flexibility to fit various content volumes. Each newsletter is built in HTML code to ensure direct inbox delivery and allows subscribers to open emails on their iPhone. The template was custom designed to incorporate the colourful Fiitfu CRM branding and strategically placed buttons to increase ‘click’ rates.

First we developed a strategy to help Fiitfu build their online community. The strategy focused on monthly email newsletters that would highlight blog posts and content from the main sales website. Paone Creative managed the design and delivery of every issue with a successful open rate.

LAUNCH WEBSITE

Contact
[email protected]
Based in Vancouver, Canada

Contact Us
[email protected]
Based in Vancouver, Canada

Contact Us
[email protected]
Based in Vancouver, Canada

       
© 2017 Paone Creative | Privacy Policy

© 2017 Paone Creative | Privacy Policy

 © 2017 Paone Creative | Privacy Policy